Built Against Somebody
Hawks

Built Against Somebody

Simone EdgewoodSep 1, 2026 · 3 min read
Photo by Frenchieinportland, CC BY-SA 4.0, via Wikimedia Commons

Every year around now, before anybody has played a minute that counts, the league decides what you are.

The previews land in a cluster — ESPN running its thirty-team recaps, the power rankings arriving with their tiers and their confident little paragraphs — and somewhere in that pile is the sentence that will follow your team all season. It gets repeated on studio shows. It becomes the shorthand a national broadcaster reaches for in November when he has eleven seconds to explain you.

This year Atlanta's sentence is that the Hawks built an anti-Knicks roster.

That's the framing making the rounds: a team assembled specifically to match up with New York, organized around Quin Snyder's preference for playing fast. It is being offered as a compliment. It reads like a strategy. And it is, genuinely, a defensible way to look at what this front office spent its summer doing.

Look at who's here. Luguentz Dort. Nickeil Alexander-Walker. Dyson Daniels. Devin Carter. Aaron Wiggins. That is not a coincidence — that is a deliberate stockpile of guys whose primary job is to make a perimeter creator's night miserable, and you do not accumulate five of them by accident. Put CJ McCollum, Buddy Hield and Corey Kispert around Jalen Johnson and Onyeka Okongwu and the shape of the thing is clear enough. Defend on the wing, run, shoot.

So the basketball read holds up. It's the naming I keep turning over.

Because here is what an anti-Knicks roster means, said plainly: a team defined by the team it is trying to beat. Atlanta has been described that way for a long time now — the Hawks as a matchup problem for somebody, a bad draw for somebody, the team nobody wants to see in the first round. Always the preposition. Always in relation to.

A decade of being a sentence about another franchise.

And this is the year that should have stopped, because this is the first roster in almost a decade that isn't organized around Trae Young. He's in Washington. CJ McCollum is here in part because of it. Whatever you thought about how that ended — and this city thought a lot of things, most of them at high volume — it settled one question permanently: the Hawks now have to be something on their own terms, because the thing they used to be walked out the door.

Which makes "anti-Knicks" a strange gift to accept.

I'm not going to pretend the label is unfair. National writers have to compress a roster into a phrase, and "they built to beat New York" is a more interesting phrase than most teams get. There are eight franchises this month being described as "hoping to take a step." Atlanta at least got a thesis.

But a thesis handed to you is not the same as an identity you chose, and there is no evidence yet about which one this is. Nobody has played a game. Snyder has not coached a possession with this group. The roster still has to be trimmed before camp, which means some of the names above will not be here in October, and I am not going to guess which ones. Every confident sentence written about this team in the next four weeks — mine included — is a projection wearing the costume of a conclusion.

On Sunday I wrote that this front office has historically been better at collecting assets than converting them. Nothing since has argued with me, and nothing since has proved me right either. That's the honest position in September.

What I'll say is this. The most interesting thing about this roster isn't whether it can beat New York four times in a playoff series. It's whether, sometime around February, somebody watching it play arrives at a description that doesn't require naming another team to finish the sentence.

That's the season. Not the seeding, not the bracket — whether Atlanta gets to be a noun again.

Soundtrack: "ATLiens" by OutKast.

The Tilt

Being called an anti-Knicks roster is a compliment shaped like a diminishment, and the real season is whether Atlanta earns a description that doesn't require naming another team.

Simone Edgewood

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Simone Edgewood

Culture & pulse — basketball as Atlanta culture, not just sport.